Working for an airline requires excellent customer service. Not only is the industry highly competitive, a great customer service experience can have passengers looking to your airline first regardless of the price. Whether passengers focus on finding really cheap flights, or focus on other features, having a visible nametag can help passengers feel more connected to those who will be tending to their needs while soaring through the clouds.
Why Nametags are Helpful
A nametag helps break the ice without having to say a word. Passengers are able to address the flight attendants by name, which helps make the connection that the flight attendant working with them is also a person. This distinction can help prevent passengers from seeing flight attendants as nameless, faceless servants, and may make them more inclined to treat them with respect.
Take Your Nametag to the Next Level
You can use a nametag to convey additional information as well. For example, since flight attendants may be based all over the country, or all over the world, featuring the flight attendant’s home town on their name tag can add a fun conversation starter. It can also show passengers who may have the most information on specific destinations.
Alternatively, you can include an invitation to ask certain questions directly on the nametag. For example, a simple, “Ask me where to eat at [blank],” can help passengers get information they need regarding their destination city, destination airport, or any other location you choose to highlight. Choose topics that demonstrate a piece of knowledge the flight attendant may have and can be considered valuable information for travelers.
Digital Nametags for Flexibility
If you want the nametags to provide real-time informational updates, such as the anticipated time till landing, using a digital nametag may be ideal. This can allow passengers to easily see information they are likely to want without having to specifically stop a flight attendant to ask. This can be especially helpful during food and beverage service, when flight attendances will be slowly moving through the cabin anyway.
For flights at night, a digital nametag can be more easily seen in the dark. This can allow passengers to more easily identify flight attendants even if the lighting wouldn’t be favorable for reading a regular nametag. It also lessens the likelihood that someone will need to turn on an overhead light just to discover how to properly address a flight attendant, which may be less disruptive to other passengers in the immediate area.
Digital nametags may also be easier to spot during an emergency. For example, if the cabin begins to fill smoke, the light emanating from the digital name tag may provide an indication as to the location of airline personnel to help with directing passengers should an emergency landing be required and guidance to appropriate exits is necessary.
Make Flight Attendants More Approachable
The presence of a nametag may make flight attendants appear more approachable, which can make the entire flight experience feel friendlier. When providing a superior experience is a key to the success of the business, having the entire experience feel friendlier can help leave passengers with a more positive impression.
While a nametag by itself cannot compensate for certain negative experiences, it is an easy step to take in an effort to make the most positive impression possible.