One of the first companies that brought in nametags for their employees was Walmart. They are obviously a very powerful and successful chain and that makes us think about leading by example. There are benefits to wearing nametags for example a relationship created between the client and the employee. There are many more reasons why nametags are a great addition to any company including accessibility. This is when a client is perhaps not happy with a meal they ordered or they are looking for additional ketchup. If their waiter or waitress is not wearing a nametag it would make it rather uncomfortable for the customer to get their attention. Click here to take a look at the golden rules of great customer service.
The great idea behind nametags is to be more approachable to customers and clients regardless of the industry that you are in. Think about it, a client walks up to a service desk and they have no idea who they will be speaking to. This is exactly where a nametag will make a big difference for the image of your company and where convenience is there as to allowing our clients to get to know us.
Have you ever walked into a store and found an item that you loved and wanted to own right away? We all have. Then you ask around and it is embarrassing to ask so many strangers if they are the salesperson because no one is wearing a nametag. I usually get frustrated and leave after something like this happens to me. You can also make money blogging like I do and order your groceries online for convenience. The only problem with this picture is that as humans we like the ritual of going to the store and chatting to people.
It is said that in retail the most important rule is to make friends with your clients in thirty seconds and this is easily done by using nametags. It is also beneficial for employees to wear nametags so that they can interact better with their co-workers and have better rapport with clients. It might seem funny to look at it this way but it holds truth, your employees are the ambassadors of your store and they will most probably be your best or worst advertising. This is free branding that will only cost you the manufacturing price of the nametags and it holds so many benefits for your company. Click here to read more about building rapport with clients.
In conclusion it seems that obtaining nametags for your employees is a must for business owners and will only benefit you at the end of the day. Take advice from retail giants and realize that your clients would prefer shop at your store if your staff is more approachable. That is why there is such a thing as dress-code and rules. Add nametags to the equation and you will get to enjoy the compliments that come in for your staff and deal with the complaints too.